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Email Sending Options
Subject Prefix
If you use this optional field, this text will appear in brackets at the beginning of the subject line that will appear as the subject of the email in your subscribers’ email inboxes.
Consider consistently including your name, company name or list topic in the Subject Prefix so that your subscribers recognize your incoming emails. For improved open rates, the subject should include a topic that your subscribers are interested in and some reference to the name of the list subscribers joined. This can be in the Subject Prefix or in the main part of the subject line.
Newsletter Subject
Email Subject – the subject line that will appear as the subject of the email newsletter in your subscribers’ email inboxes. If used, the optional Subject Prefix will be added to the beginning of this subject line.
This subject line should change for every newsletter to prevent being condensed in Gmail and other email services that string emails together as a conversation and attempt to omit repeated content.
You may use tokens in email subject fields. If no data is available, the token will be removed based on your settings under Content Options. When you use tokens in your email subject lines, always plan your subject line to work with or without token data. For example, if you insert the #first_name# token into the subject line, expect that some subscribers may not have subscribed with a first name, in which case the #first_name# token will be removed instead of replaced. See Tokens below for more information.
For better results, try to include a topic for immediate action which you can focus on in the first main article or side article in the body of your newsletter. This could be purchasing tickets or registering for an event, taking advantage of special savings for newsletter subscribers, or placing a phone call in support of important legislation, as examples.
Sender’s Name
From Name – visible in the Sender or From column in your subscribers’ email inboxes. For improved open rates, this name should be recognizable to your subscribers. Use your own name if appropriate or your organization’s name.
Sender’s Email Address
From Email Address – visible in the Sender or From column in your subscribers’ email inboxes. For improved open rates, this email address should not be suspiciously different from the organization or name used. An email address matching the website address for the organization works best.
Reply Address
Reply-To Email Address – visible to subscribers when they Reply to your email newsletter. This will not be visible in subscribers’ email inboxes and should not affect open rates. This may affect email responses to your email newsletters. This email address should not be suspiciously different from the organization or name seen elsewhere in the email. An email address matching the website address for the organization works best.
Required Fields
Every email sent from MyNewsletterBuilder is required to have these fields completed accurately. False or misleading information is unethical and grounds for account termination without refund.
Tokens
Easily insert Subscriber, Sender, Custom Contact and Media Library content into your newsletters using tokens. Create your own tokens in the Media Library using familiar format and editing tools. You may include Sender, Custom Contact and Subscriber tokens in your Media Library tokens – and your newsletters!
Click this button in the Content Editor toolbar to insert Tokens using a convenient drop-down menu.
Create Your Own Library Tokens
Go to More Features > Library
– to create or edit library tokens.
- Name Library Token – Enter the name you want to use to refer to this token. Keep it simple.
- Edit Library Content – Enter the content of the token in the Content Editor. This is the content that you want to appear in the newsletter when this token is used.
- Add Brief Description – Enter a brief description of the content. This helps you identify the token when you are looking through a menu of other tokens. If you skip this step, the name of the token will be used.
- Click the Save button.
- To use this token to insert content into a newsletter, either type the name of the token (for example, #my_token_name#) or click the Insert Predefined Content button in the Content Editor.
My Library Tokens
Go to More Features > Library
– to create custom tokens for your own reusable newsletter content.
- Save your reusable newsletter content in your Library
Sender Tokens
Go to My Account > Settings > Member Profile
– to change your account contact information.
- #newsletter_id#
- #from_email#
- #from_name#
- #reply_to#
- #signature_address#
- #signature_city#
- #signature_state#
- #signature_zip#
- #org_name#
Subscriber Tokens
Go to My Subscribers > Categories
– to search, edit, manage, upload, and download Subscriber data.
Go to My Account > Settings > Subscription Preferences
– to allow subscribers to manage their own data.
- Subscriber Identity
- #subscriber_id#
- #email#
- #first_name#
- #middle_name#
- #last_name#
- #full_name#
- #company_name#
- #job_title#
- Subscriber Contact
- #address_1#
- #address_2#
- #address_3#
- #city#
- #state#
- #zip#
- #country#
- #phone_work#
- #phone_home#
- Subscriber Custom
- #custom_1#
- #custom_2#
- #custom_3#
- #custom_4#
- #custom_5#
- #custom_6#
- #custom_7#
- #custom_8#
- #custom_9#
- #custom_10#
- Subscriber Links – insert special subscriber links
- Subscribe
- Unsubscribe
- Forward to a Friend
- View as Web Page
- Preferences
- Report Spam
Custom Contact Tokens
Go to More Features > Personalization > Custom Contact
– to upload your contact photo or add formatted contact data.
- #contact_photo_html#
- #contact_photo#
- #contact_data#
Click this button in the Content Editor toolbar to insert Tokens quickly using a drop-down menu.
How do Tokens work?
Subscriber tokens are individually replaced with available data for each subscriber when your email is sent. If no data is available, the token is simply removed from the email.
Sender and Custom Contact tokens preview and send with your settings as of the moment you select a template to create a newsletter or Instant Import a newsletter from another account.
You can update the Sender and Custom Contact data in your newsletters to match the current Account Settings and Custom Contact data using Refresh Template Data option under Name This Newsletter.
Subscriber ID and Newsletter ID are automatically set to a unique number. These ID fields are used in header and footer links.
Contact Live Support
MyNewsletterBuilder is here to support you. If you are not finding the help you need through on-page help and this help directory, please contact us:
- Chat – Click the LiveSupport button, Monday through Thursday, 7 AM – 10 PM EST/EDT, and Friday, 7 AM – 9 PM EST/EDT
- We provide personal help through a Live Chat window on your computer screen.
- Our LiveSupport button is located in the top right corner of each web page.
- If the Live Chat system is busy or unavailable, your message will be sent by email.
- Phone – Call us at 828.232.0016, Monday through Thursday, 7 AM – 10 PM EST/EDT, and Friday, 7 AM – 9 PM EST/EDT
- Email – Send email to support@jbanetwork.com
- Web Form – Contact support using our Web-based Email Form
We provide Live Support 15 hours a day weekdays excluding major holidays. We also check support emails at night and over the weekend. Inquires received after 10 PM EST/EDT (after 9 PM EST/EDT on Fridays) are responded to via email as soon as we have answers to your questions.
Please include your name, username and contact information when you contact Live Support.
If the issue is related to a specific newsletter, please provide the name of the newsletter, the web browser version and the operating system (Windows Vista, for example), and a description of the steps to take to reproduce the issue. This small amount of information allows us to see what you are seeing and address your concerns as promptly as possible.
Yes, we provide Live Support for Free Trial customers. If you do not have an account with MyNewsletterBuilder, the best way to find out how easy it is to create your email marketing is to start your Free Trial today.